| Client | Talleres Cles |
| Work | Website |
- Branding
- SEO
- Web Design
- Web development
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Talleres Cles web project
Talleres Cles Rebranding
Talleres Cles has more than 40 years of experience in precision machining and gear manufacturing solutions. They came to THECOOKIES with the need to improve the digitalization of the business. They had an old visual identity and a website that didn't reflect their know-how.
We started working on a comprehensive rebranding. We updated the color palette, selected a new typography and created a new logo, respecting details that were key for the client to keep.
White
- RGB: 255 255 255
- CMYK: 0 0 0 0
- HEX: #FFFFFF
- OKLCH: 100% 0 0
Black
- RGB: 8 8 8
- CMYK: 0 0 0 97
- HEX: #080808
- OKLCH: 13.44% 0 0
Blue
- RGB: 7 76 253
- CMYK: 97 70 0 1
- HEX: #074CFD
- OKLCH: 51.73% 0.266 263.57
Brandbook as a guide
Typography was one of the gears that have boosted change. It's modern, technical and very focused on precision. Although the business has decades of history, they always seek to live up to the demands of the sector. It was very important to communicate that they are a solid and advanced company with a balance between tradition and modernity.
A New Digital Era
The change of image had a lot of personality to what the industry may be used to, so the challenge didn't end here. The new corporate identity had to be transferred to a new website. The result was an evolution towards innovation and precision. This change was validated using Astro as a framework and Sanity as a content manager. Our work using modern technologies makes the perfect match with what they themselves stress about their business "technology is our ally to meet the industry's most demanding challenges"
For the Talleres Cles team, we developed more than just a website. We create a before and after in their digital ecosystem With more than 40 years in the machining sector, they can now use their website as just another sales tool.
Despite having taken a 180º turn with the renewal of their image and the updating of their website, it was very important not to lose the closeness that characterizes them so much. And showing how they work in the Workshop was essential. For this reason, at THECOOIES, we were also behind the audiovisual work and image editing. This completes everything necessary to have a completely renovated web project.
Accurate Information
Each screen maintains informational clarity and ease of contact, allowing any user to understand the know-how of the Talleres Cles team and their trajectory. Efficiency and accurate information are critical to decision-making.
Opinion of Talleres Cles
Many of our clients are companies that have to almost completely delegate their digitalization process. Then we take on the creation of texts and images to complete a project without interfering with your day-to-day tasks. That's what Eva tells us.
Working with THECOOKIES has been a transformative experience for Talleres Cles. From the outset, they perfectly understood what we were looking for: to modernize our image without losing the closeness that characterizes us.
The new branding and the website they developed reflect exactly who we are, with a clean, professional and very functional design. Not only did they give us a beautiful design, but a tool that actually works for our business. I would certainly recommend them to any company looking for a real renewal of their brand image.
— Eva Garcia